Gil Friend at Ecocity World Summit

Gil Friend, Natural Logic, Inc., Berkeley, CA

President of Natural Logic, Gil Friend is a systems ecologist and business consultant with more than 35 years in business, communications and environmental innovation. He has developed management strategies and business, operating and marketing plans for large and small companies in a wide range of industries. He played key or founding roles in such seminal environmental enterprises as EcoNet, GreenLine, the California Office of Appropriate Technology, and Buckminster Fuller’s “World Game.” He was co-founder and Co-Director of the Institute for Local Self-Reliance, one of the nation’s leading urban ecology and economic development think tanks.

Natural Logic: www.natloic.com